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How 30 Great Ads Were Made: From Idea to Campaign, by Eliza Williams
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About the Author
Eliza Williams is currently senior writer at Creative Review magazine in London, and also regularly contributes to magazines including Frieze, Art Monthly and Flash Art. She is the author of This is Advertising.
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Product details
Paperback: 224 pages
Publisher: Laurence King Publishing (March 14, 2012)
Language: English
ISBN-10: 1856698211
ISBN-13: 978-1856698214
Product Dimensions:
8.8 x 1 x 10.8 inches
Shipping Weight: 2.5 pounds (View shipping rates and policies)
Average Customer Review:
5.0 out of 5 stars
2 customer reviews
Amazon Best Sellers Rank:
#378,842 in Books (See Top 100 in Books)
A cool collection of some of the best and most innovative campaigns.
I absolutely love this book. It is full of fantastic pictures, sketches, and storyboards that really show the reader how these ads that are recognized worldwide were created. While the price seems a tad high, it is definitely worth it.
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How 30 Great Ads Were Made: From Idea to Campaign, by Eliza Williams PDF